Today's customers like to do a lot of legwork themselves online when making major purchases, which includes home purchasing also. I myself have just rented, but even when renting a residential or commercial property I'll Google Map the address, usage Street View to get a feel for the area, see which businesses are within walking distance, look at home photos, and, preferably take a virtual tour of the property.
Note the hot areas close-by and their particular walking ranges (point out the bus stop that's simply a 5 minute walk, or the Starbucks at the end of the block). All the fantastic home pages on the planet will not suggest much if your site is a problem to navigate. Reference need to have a good experience on your website, so make the effort to brush up on user experience style skills and info architecture.
Zillow is basically the Yelp of realty marketing, and you actually need to be on there if you desire any opportunity of being found - you can disregard the sun, however it will still burn you! Zillow provides the capability to advertise as an agent on their site. This can get a bit expensive, however thinking about the big role Zillow plays in home purchasing, it's most likely your best choice.
Zillow also permits users to review realty agents, so put on a smile and acquire that rating, as a solid star rating will greatly increase your leads. Use a scheduling sharing app to coordinate times to reveal a home to buyers. Setting up apps like Doodle can reduce the endless backward and forward timeslot swapping.
You desire them to bear in mind your name so that ideally they'll share your info with good friends, household, and acquaintances who may consider moving in the future. Send out a regional care bundle to customers after they close, with regional motion picture or theater tickets, dining establishment gift cards, etc. Stay in touch (even months and years later) with previous buyers in order to develop in that good relationship.